The web got faster, stricter and smarter. Most websites stayed where they were.
Google now measures how your pages feel, not just what they say. Accessibility has moved from good practice to legal requirement across much of Europe. And a growing share of searches end in an AI-written answer instead of a list of links. A website built three years ago was built for a different internet.
The web is the craft we practise most often, and the one we are fussiest about. Every brief starts with the same three questions: who needs to find this, what should they do next, and who keeps it running after launch?
67%
48%
95.9%
+8.4%
of B2B buyers would rather buy without talking to a sales rep. Your site has to make the case on its own.
of websites pass all three Core Web Vitals on mobile. The rest feel slow or unstable to real visitors.
of the top million home pages have detectable accessibility failures, averaging 56 errors each.
retail conversions from a mobile site just 0.1 seconds faster. Speed is a revenue line, not a technical detail.
From the site that introduces you to the platform that runs you.
Six kinds of work, one standard. Each is designed around the people who will use it every day, then engineered to keep up as you grow.
Six layers under every page we ship.
Visitors only notice the top one. The other five decide whether your site is fast, found, safe and still easy to run in three years. Tap a marker to look inside.
Search now answers before it sends anyone to you.
At Google I/O in May 2026, Search moved further towards AI-written answers and interactive results. The sites that still earn the click are the ones those answers are built from, and the ones offering something an answer can’t.
1bn
45%
2.5bn
monthly users of Google’s AI Overviews
monthly users of AI Mode, one year after launch
of B2B buyers used AI tools in a recent purchase
Be the source
Clear, factual pages with structured data that AI systems can quote and credit back to you.
Be quick to read
Server-rendered HTML and fast responses, because crawlers and AI agents don’t wait for heavy scripts.
Be the destination
Calculators, configurators, portals and tools that give people a reason to visit, not just a summary to read.
Six stages. Each one ends in something you can see, click or sign off.
No disappearing for three months. You get a working staging link early, a weekly walkthrough and a clear decision at the end of every stage.
Pick the right foundation, not the fashionable one.
The stack should follow the job. Tell us what you are building and here is where we would usually start. Discovery confirms it.
Frontend
React · Next.js · Vue / Nuxt · Angular · Astro · TypeScript · Tailwind CSS
Backend
Node.js · .NET · Python · PHP / Laravel · GraphQL & REST
Content & commerce
WordPress · Strapi · Sanity · Contentful · Webflow · Wix · Shopify · WooCommerce
Data
PostgreSQL · MySQL · SQL Server · MongoDB · Redis
Cloud & delivery
AWS · Azure · Google Cloud · Vercel · Docker · GitHub Actions
Quality
Playwright · Lighthouse CI · axe accessibility testing · OWASP ZAP
Some of the people using our platforms work from a ship’s bridge, not a desk.
Our work in maritime and marine salvage taught us to design for patchy satellite links, gloved hands and decisions made at 3am. Crew portals, port-call dashboards and incident reporting tools that load on low bandwidth, work offline and sync when the signal returns. Every client benefits from that discipline, whether their users are at sea or on a train.
Also building for logistics, manufacturing, SaaS, education, healthcare and professional services.
Three ways in. One team accountable for the outcome.
Project build
Dedicated web team
Care & growth
Hosting, updates, security patching, monitoring and a monthly round of improvements.
A defined scope, fixed milestones and a launch date you can plan around.
Designers and engineers working as an extension of your own team, on a monthly plan.
Best for
new websites, redesigns and migrations
Best for
products and platforms that ship continuously
Best for
keeping a good site good after launch
